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LL3A

Client

Oneplus

Oneplus

Timeline

3 Months

3 Months

Service

Date

January 2025 Copy Copy

January 2025 Copy Copy

Project Overview

Theodent needed a compelling way to introduce their groundbreaking formula to a mass audience. The challenge was to create a campaign that balanced scientific credibility with an emotional and visually engaging narrative—turning toothpaste into a lifestyle statement.

Theodent needed a compelling way to introduce their groundbreaking formula to a mass audience. The challenge was to create a campaign that balanced scientific credibility with an emotional and visually engaging narrative—turning toothpaste into a lifestyle statement.

Challenge

Theodent needed a compelling way to introduce their groundbreaking formula to a mass audience. The challenge was to create a campaign that balanced scientific credibility with an emotional and visually engaging narrative—turning toothpaste into a lifestyle statement.

Theodent needed a compelling way to introduce their groundbreaking formula to a mass audience. The challenge was to create a campaign that balanced scientific credibility with an emotional and visually engaging narrative—turning toothpaste into a lifestyle statement.

Our Approach

What We Delivered

Creative & Strategy

Theodent needed a compelling way to introduce their groundbreaking formula to a mass audience. The challenge was to create a campaign that balanced scientific credibility with an emotional and visually engaging narrative—turning toothpaste into a lifestyle statement.

Theodent needed a compelling way to introduce their groundbreaking formula to a mass audience. The challenge was to create a campaign that balanced scientific credibility with an emotional and visually engaging narrative—turning toothpaste into a lifestyle statement.

Production

Theodent needed a compelling way to introduce their groundbreaking formula to a mass audience. The challenge was to create a campaign that balanced scientific credibility with an emotional and visually engaging narrative—turning toothpaste into a lifestyle statement.

Outcome

The LL4 launch film sparked immediate attention across the robotics space—shared by top teams, coaches, and tech innovators within days of release. It didn’t just showcase a new product—it cemented Limelight Vision’s position at the forefront of AI-powered optics.

This wasn’t a typical product reveal. It was a bold declaration of what’s next.

Outcome

The LL4 launch film sparked immediate attention across the robotics space—shared by top teams, coaches, and tech innovators within days of release. It didn’t just showcase a new product—it cemented Limelight Vision’s position at the forefront of AI-powered optics.

This wasn’t a typical product reveal. It was a bold declaration of what’s next.

Outcome

The LL4 launch film sparked immediate attention across the robotics space—shared by top teams, coaches, and tech innovators within days of release. It didn’t just showcase a new product—it cemented Limelight Vision’s position at the forefront of AI-powered optics.

This wasn’t a typical product reveal. It was a bold declaration of what’s next.

Outcome

The LL4 launch film sparked immediate attention across the robotics space—shared by top teams, coaches, and tech innovators within days of release. It didn’t just showcase a new product—it cemented Limelight Vision’s position at the forefront of AI-powered optics.

This wasn’t a typical product reveal. It was a bold declaration of what’s next.

Motion Recognized by Motion Design Awards.

Motion Recognized by Motion Design Awards.

Motion Recognized by Motion Design Awards.

Motion Recognized by Motion Design Awards.

Cred​​​​​​​its

Producer

Producer

Creative Director

Creative Director

Storyboard Artist

Storyboard Artist

Modeling Artist

Modeling Artist

2D Illustrator

2D Illustrator

2D Mograph Artist

2D Mograph Artist

3D Generalist

3D Generalist

Animator

Animator

Animator

Animator

Lookdev Artist

Lookdev Artist

Lookdev Artist

Lookdev Artist

Lookdev

Lookdev

Senior Compositor

Senior Compositor

Senior Compositor

Senior Compositor

Senior Compositor

Senior Compositor

Compositor

Compositor

Senior FX Artist

Senior FX Artist

Senior FX Artist

Senior FX Artist

FX Artist

FX Artist

Renderfarm Operator

Renderfarm Operator

brokenedgestudios

© 2025 BrokenEdge Studios. All Rights Reserved.

brokenedgestudios

© 2025 BrokenEdge Studios. All Rights Reserved.

brokenedgestudios

© 2025 BrokenEdge Studios. All Rights Reserved.

brokenedgestudios

© 2025 BrokenEdge Studios. All Rights Reserved.